{"id":747,"date":"2022-07-19T15:31:26","date_gmt":"2022-07-19T15:31:26","guid":{"rendered":"https:\/\/startertemplatecloud.com\/g49\/?p=747"},"modified":"2024-02-15T08:58:23","modified_gmt":"2024-02-15T07:58:23","slug":"sponsored-content-was-ist-das","status":"publish","type":"post","link":"https:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/","title":{"rendered":"Sponsored Content: Was ist das?"},"content":{"rendered":"\n<p>Sponsored Content bezieht sich auf bezahlte Werbeinhalte, die in Medien, Plattformen oder sozialen Netzwerken ver\u00f6ffentlicht werden. Unternehmen oder Personen zahlen daf\u00fcr, dass ihre Inhalte, sei es Text, Bilder oder Videos, einem breiteren Publikum pr\u00e4sentiert werden.<\/p>\n\n\n\n<p>Im Wesentlichen handelt es sich um eine Form der Werbung, bei der der Inhalt oft wie redaktioneller oder organischer Content aussieht, um nat\u00fcrlicher in den Fluss der Plattform oder des Mediums zu passen. Es kann sich dabei um Artikel, Social-Media-Beitr\u00e4ge, Videos oder andere Arten von Inhalten handeln.<\/p>\n\n\n\n<p>Die Kennzeichnung von Sponsored Content ist in vielen L\u00e4ndern gesetzlich vorgeschrieben, um sicherzustellen, dass die Zuschauer oder Leser klar erkennen k\u00f6nnen, dass es sich um bezahlte Werbung handelt und nicht um unabh\u00e4ngige redaktionelle Inhalte.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sponsored Content bezieht sich auf bezahlte Werbeinhalte, die in Medien, Plattformen oder sozialen Netzwerken ver\u00f6ffentlicht werden. Unternehmen oder&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1397,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6,4],"tags":[28],"class_list":["post-747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-verkaufsfoerderung","category-werbung","tag-content"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sponsored Content: Was ist das? &#187; BELEDAMA Ads<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sponsored Content: Was ist das? &#187; BELEDAMA Ads\" \/>\n<meta property=\"og:description\" content=\"Sponsored Content bezieht sich auf bezahlte Werbeinhalte, die in Medien, Plattformen oder sozialen Netzwerken ver\u00f6ffentlicht werden. Unternehmen oder...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/\" \/>\n<meta property=\"og:site_name\" content=\"BELEDAMA Ads\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-19T15:31:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-15T07:58:23+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Zeljko Z.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zeljko Z.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/\"},\"author\":{\"name\":\"Zeljko Z.\",\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#\\\/schema\\\/person\\\/237e0e8ebeb2b09b8f06fcbafad49607\"},\"headline\":\"Sponsored Content: Was ist das?\",\"datePublished\":\"2022-07-19T15:31:26+00:00\",\"dateModified\":\"2024-02-15T07:58:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/\"},\"wordCount\":129,\"publisher\":{\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#organization\"},\"image\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/03\\\/info230202.jpg\",\"keywords\":[\"Content\"],\"articleSection\":[\"Verkaufsf\u00f6rderung\",\"Werbung\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/\",\"url\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/\",\"name\":\"Sponsored Content: Was ist das? &#187; BELEDAMA Ads\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/03\\\/info230202.jpg\",\"datePublished\":\"2022-07-19T15:31:26+00:00\",\"dateModified\":\"2024-02-15T07:58:23+00:00\",\"breadcrumb\":{\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#primaryimage\",\"url\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/03\\\/info230202.jpg\",\"contentUrl\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/03\\\/info230202.jpg\",\"width\":1600,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/beledama.de\\\/ads\\\/sponsored-content-was-ist-das\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/beledama.de\\\/ads\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sponsored Content: Was ist das?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#website\",\"url\":\"https:\\\/\\\/beledama.de\\\/ads\\\/\",\"name\":\"BELEDAMA.de\",\"description\":\"BELEDAMA Werbung\",\"publisher\":{\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#organization\"},\"alternateName\":\"BELEDAMA\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/beledama.de\\\/ads\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#organization\",\"name\":\"BELEDAMA\",\"url\":\"https:\\\/\\\/beledama.de\\\/ads\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/08\\\/cropped-beledama-logo-7241.png\",\"contentUrl\":\"https:\\\/\\\/beledama.de\\\/ads\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/08\\\/cropped-beledama-logo-7241.png\",\"width\":399,\"height\":82,\"caption\":\"BELEDAMA\"},\"image\":{\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/beledama.de\\\/ads\\\/#\\\/schema\\\/person\\\/237e0e8ebeb2b09b8f06fcbafad49607\",\"name\":\"Zeljko Z.\",\"sameAs\":[\"https:\\\/\\\/beledama.de\"],\"url\":\"https:\\\/\\\/beledama.de\\\/ads\\\/author\\\/zdeze\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sponsored Content: Was ist das? &#187; BELEDAMA Ads","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/","og_locale":"de_DE","og_type":"article","og_title":"Sponsored Content: Was ist das? &#187; BELEDAMA Ads","og_description":"Sponsored Content bezieht sich auf bezahlte Werbeinhalte, die in Medien, Plattformen oder sozialen Netzwerken ver\u00f6ffentlicht werden. Unternehmen oder...","og_url":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/","og_site_name":"BELEDAMA Ads","article_published_time":"2022-07-19T15:31:26+00:00","article_modified_time":"2024-02-15T07:58:23+00:00","og_image":[{"width":1600,"height":800,"url":"http:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg","type":"image\/jpeg"}],"author":"Zeljko Z.","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Zeljko Z.","Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#article","isPartOf":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/"},"author":{"name":"Zeljko Z.","@id":"https:\/\/beledama.de\/ads\/#\/schema\/person\/237e0e8ebeb2b09b8f06fcbafad49607"},"headline":"Sponsored Content: Was ist das?","datePublished":"2022-07-19T15:31:26+00:00","dateModified":"2024-02-15T07:58:23+00:00","mainEntityOfPage":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/"},"wordCount":129,"publisher":{"@id":"https:\/\/beledama.de\/ads\/#organization"},"image":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#primaryimage"},"thumbnailUrl":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg","keywords":["Content"],"articleSection":["Verkaufsf\u00f6rderung","Werbung"],"inLanguage":"de"},{"@type":"WebPage","@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/","url":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/","name":"Sponsored Content: Was ist das? &#187; BELEDAMA Ads","isPartOf":{"@id":"https:\/\/beledama.de\/ads\/#website"},"primaryImageOfPage":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#primaryimage"},"image":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#primaryimage"},"thumbnailUrl":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg","datePublished":"2022-07-19T15:31:26+00:00","dateModified":"2024-02-15T07:58:23+00:00","breadcrumb":{"@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#primaryimage","url":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg","contentUrl":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202.jpg","width":1600,"height":800},{"@type":"BreadcrumbList","@id":"http:\/\/beledama.de\/ads\/sponsored-content-was-ist-das\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/beledama.de\/ads\/"},{"@type":"ListItem","position":2,"name":"Sponsored Content: Was ist das?"}]},{"@type":"WebSite","@id":"https:\/\/beledama.de\/ads\/#website","url":"https:\/\/beledama.de\/ads\/","name":"BELEDAMA.de","description":"BELEDAMA Werbung","publisher":{"@id":"https:\/\/beledama.de\/ads\/#organization"},"alternateName":"BELEDAMA","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/beledama.de\/ads\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/beledama.de\/ads\/#organization","name":"BELEDAMA","url":"https:\/\/beledama.de\/ads\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/beledama.de\/ads\/#\/schema\/logo\/image\/","url":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2024\/08\/cropped-beledama-logo-7241.png","contentUrl":"https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2024\/08\/cropped-beledama-logo-7241.png","width":399,"height":82,"caption":"BELEDAMA"},"image":{"@id":"https:\/\/beledama.de\/ads\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/beledama.de\/ads\/#\/schema\/person\/237e0e8ebeb2b09b8f06fcbafad49607","name":"Zeljko Z.","sameAs":["https:\/\/beledama.de"],"url":"https:\/\/beledama.de\/ads\/author\/zdeze\/"}]}},"taxonomy_info":{"category":[{"value":6,"label":"Verkaufsf\u00f6rderung"},{"value":4,"label":"Werbung"}],"post_tag":[{"value":28,"label":"Content"}]},"featured_image_src_large":["https:\/\/beledama.de\/ads\/wp-content\/uploads\/sites\/2\/2022\/03\/info230202-1024x512.jpg",1024,512,true],"author_info":{"display_name":"Zeljko Z.","author_link":"https:\/\/beledama.de\/ads\/author\/zdeze\/"},"comment_info":0,"category_info":[{"term_id":6,"name":"Verkaufsf\u00f6rderung","slug":"verkaufsfoerderung","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":2,"filter":"raw","cat_ID":6,"category_count":2,"category_description":"","cat_name":"Verkaufsf\u00f6rderung","category_nicename":"verkaufsfoerderung","category_parent":0},{"term_id":4,"name":"Werbung","slug":"werbung","term_group":0,"term_taxonomy_id":4,"taxonomy":"category","description":"Diese Beitr\u00e4ge unterst\u00fctzen dich bei deiner Werbung.","parent":0,"count":10,"filter":"raw","cat_ID":4,"category_count":10,"category_description":"Diese Beitr\u00e4ge unterst\u00fctzen dich bei deiner Werbung.","cat_name":"Werbung","category_nicename":"werbung","category_parent":0}],"tag_info":[{"term_id":28,"name":"Content","slug":"content","term_group":0,"term_taxonomy_id":28,"taxonomy":"post_tag","description":"","parent":0,"count":3,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/posts\/747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/comments?post=747"}],"version-history":[{"count":0,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/posts\/747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/media\/1397"}],"wp:attachment":[{"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/media?parent=747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/categories?post=747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beledama.de\/ads\/wp-json\/wp\/v2\/tags?post=747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}